Susan Cellura, President.
Susan Cellura is an accomplished communicator with more than 20 years of experience in strategic public relations and marketing communications. Cellura specializes in chemical and oil & gas clients, and has also worked for some of the world’s leading companies.
Cellura’s expertise includes strategic planning, writing services, social media strategy and marketing communications.
Having worked in a variety of global industries, including oil & gas, chemicals, distribution and media, she has grown EMC’s clientele via a strong mixture of strategic resources, including social media.
Susan has been featured in redeapp’s Internal Communication 2015 report, as well as a regular guest blogger on the Top 100 blog, Spin Sucks, a professional development blog for PR and marketing pros.
Just a few accomplishments:
- Garnered a 51% increase in external hits, search engine results in the top three listings and media placement within trade publication that led to commercial business and predicted 300K lbs of product for the coming year for Huntsman Corporation Performance Products
- At Huntsman Corporation created first internal business blog peaking views and participation to 73%
- At Ciba Specialty Chemicals, more than doubled positive media coverage in first six months for Textile Effects segment
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